FormulaCraft
A clearer way to work through spreadsheet formulas.
A formula assistant for Excel and Google Sheets with generate, explain and fix flows. The product focuses on turning a plain-language task into a formula a person can inspect and use.
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Founder-built products, private tools and original experiments. Start with the case studies to see the choices, public evidence and current availability behind each featured build.
Explore the case studiesFrom a formula assistant to a practice-first learning environment, this is the wider product work behind the Kinetivy studio. Public destinations open where available; private builds are described without exposing their workspaces.
A clearer way to work through spreadsheet formulas.
A formula assistant for Excel and Google Sheets with generate, explain and fix flows. The product focuses on turning a plain-language task into a formula a person can inspect and use.
Learn by doing, with practice at the centre.
A skill-first learning platform with diagnostics, finite practice sessions and browser-based coding. The public preview shows a working foundation; curriculum review and launch gates are still in progress.
Research verdicts, costs and stopping gates kept in view.
An Indian-equity research platform with six paper engines, dated verdicts and shared execution context. Its public case study distinguishes failed or retired ideas from ongoing research; no live-capital performance is claimed.
A quieter voice workspace that keeps the local path visible.
A local-first personal voice assistant for conversation, notes, reminders, documents and bounded automations. A public community edition and unsigned Windows development release are available; the latest macOS candidate remains private development work.
A coding workspace designed around control and inspection.
A private Apple Silicon workspace bringing project chat, an integrated editor, explicit tool approvals, local models, research workflows and human-reviewed learning into one desktop interface.
An editorial folio for AI marketing systems.
A multi-page site that presents reporting, creative testing, lifecycle and AI-search work as numbered chapters, alongside product modules, an audit-first engagement and a free tools directory. Its own pricing and performance figures are not verified here.
An idea-led studio site that moves with the visitor.
The site you are using combines an illustrated identity, scroll choreography, interactive concepts, a downloadable Project Blueprint and a private inquiry workspace.
Private tools, prototypes and public repositories. Availability is stated for each project.
A workspace for shaping marketing plans and exporting them into working documents.
Strategy generation, structured planning and presentation exports are represented in the private source.
A reporting interface that brings paid-media performance into one brand-aware view.
The deployed workspace requires sign-in because its underlying campaign and spend data is private.
A prototype for inspecting and comparing creative assets through explainable signals.
The public repository contains the application and its analysis architecture; the scores are exploratory, not verified performance predictions.
A local-first pipeline for turning a product idea into an application scaffold.
The public project explores multi-step AI-assisted planning and generation using local models.
An experiment connecting media strategy, planning documents and execution steps.
The private source includes a frontend and separate services; current public availability has not been verified.
A personal tracking interface for routines and progress over time.
Shown as a product exploration only. No personal health information or medical outcome is presented.
A tools storefront paired with a catalogue and content-management workspace.
The project is shown without customer identity, operational data or a claim that checkout is publicly active.
A configurable workflow for assembling cross-channel campaign reports.
Presented as a technical build without naming a customer or disclosing campaign results.
These products and experiments were built by the maker behind Kinetivy. They are not presented as commissioned Kinetivy client work. Editorial covers on this page are illustrations, not screenshots of the products; no client endorsement, usage figure or business result is implied.
Four demonstrations Kinetivy built to show each service as a real, usable product, each on its own address and labelled as a demonstration. Nothing in them belongs to a client; what you type is sample data in your own sandbox, cleared after a day.
The bench’s ten working tools as a standalone product: a page per instrument, links that keep a configuration, and an embed for other sites.
A request workflow that routes by named rules, keeps people in control of exceptions, shows every attempt and retry, and never claims a message was sent.
A focused launch-checklist application with no accounts: a signed link is the key to a read-only view, and every visitor works in a private sandbox.
A complete small-business website with its own identity, an editable content model, durable enquiries and budgets asserted by tests.
Three small interactive experiments in websites, apps and connected workflows. These are fictional demonstrations with sample data, made by Kinetivy to explore how a digital experience can look, feel and work.
These concepts use fictional brands and sample data. They do not represent client endorsements or claimed business results.
Good digital work should do something.
Here’s a small taste. Go on, touch things.
Expressive websites that make your business clear, memorable and easy to choose.
Concept work · Sample dataChange the mood. Write the headline. Make it yours.
Just a local experiment. Your changes stay in this page.
Built to show what’s possible. These are original concepts, not client projects.Imagine what yours could do
The fictional homewares studio from the playground, built out as a complete website at sites.kinetivy.com: pages with their own identity, an admin that edits the content in your own sandbox, and an enquiry form that saves before it confirms.
Read the Form & Field case studyThe launch-checklist concept as a real web application at app.kinetivy.com: projects, steps, owners and due dates, a clear “what’s next”, and read-only links signed instead of accounts.
Read the Orbit case studyThe handoff story as a running workflow at flows.kinetivy.com: named rules, a person’s queue, an append-only audit log, simulated notifications, and a failure you can trigger and watch recover.
Read the handoff case studyTell us the one thing you want to move forward. A short inquiry is enough to start.